a colorful place to land


terms & conditions and privacy policy

how we use your information

what information do we collect

International data

data retention

security of your information

tracking technologies

children

sensitive data

your rights

update email information

confirm personal data and it's use

We respect your privacy. This Privacy Policy is designed to explain how we collect, use, share, and protect the personal information you provide to us when you access our website, subscribe to our mailing list or engage with us on social media, as well as your own rights to the information we collect. Please read this Privacy Policy carefully. We will alert you to any changes to this Policy by changing the “last updated” date at the top of this Policy.

We will collect your email if you subscribe to my weekly email or any resources that you sign up to receive from me. You may also provide this information by participating in various activities associated with our site, including responding to blogs or contacting us with questions. Your decision to disclose this data is entirely voluntary.

Derivative Data: Derivative data is information that our servers automatically collect about you when you access our website, such as your IP address, browser type, the dates and times that you access our website, and the specific pages you view. Derivative data may also include data collected by third-party service providers, such as analytics providers, and may include cookies, log data, or web beacons. Cookies are discussed more fully below. Derivative data collected by third-party service providers generally does not identify a specific individual.

Social Networking Data: We may access personal information from social networking sites and apps, including Facebook, Instagram, Twitter, or other social networking sites or apps not named specifically here, which may include Your name, Your social network username, location, email address, age, gender, profile picture, and any other public information. If you do not want me to access this information, please go to the specific social networking site and change your privacy settings.

Mobile Device Data: If you use our website via a mobile device or app, we may collect information about your mobile device, including device ID, model and manufacturer, and location information.

Your information allows us to offer you the use of this website, to customize your interaction with this website, and to allow us to suggest other products and services we think might interest you. It will also allow us to correspond with you if you choose to opt-in for my weekly newsletter, or any guides you request.

The following are the reasons why we may share your information:

Third-Party Processing: We may disclose your information to third parties who assist us with various tasks, including hosting services, email delivery, communications, and customer service. We may not always disclose these third-party processors if not required by law. We do not authorize them to use or disclose your personal information except in connection with providing my company with their services.

By Law: We may share your data as required by law or to respond to legal process, including a subpoena, or as necessary to protect the rights, property, and safety of others. 

To Protect Our Company: We may use your information to protect my website, including to investigate and remedy any violations of my rights or policies. 

Interaction With Others: If you interact with others on my website such as participating in a group chat, other users may have access to some of your data, including your name, profile picture, and your history of interaction with our website, such as prior comments or posts.

Online Postings: When you post online, your posts may be viewed by others, and we may distribute your comments outside the website.

External Links: This website may include hyperlinks to other websites not controlled by us. We suggest you exercise caution when clicking on a hyperlink. Although we use reasonable care in including a hyperlink on my own web page, we do not regularly monitor the websites of these third parties and are not responsible for any damage or consequences you suffer by using these hyperlinks. We are not bound by the Privacy Policies of any third-party website that you access by a hyperlink, nor are they bound by ours. We encourage you to read the Policies of those third-party websites before interacting with them or making purchases. They may collect different information and different methods than we do. 

Cookies, Log Files and Web Beacons: Like many other websites, we make use of log files. These files merely log visitors to the site – usually a standard procedure for hosting companies and a part of hosting services’ analytics. The information inside the log files includes internet protocol (IP) addresses, browser type, Internet Service Provider (ISP), date/time stamp, referring/exit pages, and possibly the number of clicks. This information is used to analyze trends, administer the site, track user’s movement around the site, and gather demographic information. IP addresses and other such information are not linked to any information that is personally identifiable.

We also use cookies — small text files sent to us by your computer — and web beacons to store certain information. We may use cookies to authenticate your identity, to determine if you are logged onto our website, for personalization, for security, for targeted advertising, or for analysis of the performance of my website and services. For example, cookies allow me to recommend blog posts to you based on what you have read on my site in the past. We use cookies that are not specific to your account but unique enough to allow me to analyze general trends and use, and to customize your interaction with my website. This information helps me to understand the use of my site and to improve my website and service offerings.

In addition, we may use 3rd party software to send emails, and they may use cookies. We may receive email confirmations when you open an email from us. This allows us to determine if users are responding favorably to our email communications and to improve those communications. 

Website Analytics: We may partner with third-party analytic companies, including google analytics, Shopify analytics. The analytic companies may also use cookies (described above) or other tracking technologies to analyze visitors’ use of my website or mobile app to determine the popularity of the content and better understand online activity. We do not transfer personal information to these third-party vendors. However, in order to access our website, you must consent to the collection and use of your information by these third-party analytic companies. You should review their Privacy Policy and contact them directly if you have questions. If you do not want any information to be collected and used by tracking technologies, visit the Network Advertising Initiative Opt-Out Tool or Digital Advertising Alliance Opt-Out Tool.

Google Analytics: You can opt-out of having your activity on our website made available to Google Analytics by installing the Google Analytics opt-out browser add-on. This add-on prevents Google Analytics from retrieving information about your visits to our website. For more information about Google’s Privacy Policy, please visit: https://policies.google.com/privacy. 

Our website is hosted by servers located in the United States. Therefore, if you reside outside the United States, some of your data will be transferred internationally to and stored on those servers. In addition, we may use third-party processors (including payment processors) and subcontractors located in the United States. We use all reasonable methods to protect the safety of Your data during transfer, including hosting our website on reputable servers and engaging reputable third-party processors. By using this site and providing us with information, You consent to this transfer, processing, and storage of your information in the United States. Note that the privacy laws in the United States may not be as strict as those in other countries. 

We retain personal data as long as it is needed to to conduct our legitimate business purposes or to comply with our legal obligations, or until you ask us to unsubscribe. For example, we will retain certain personal information indefinitely for the purposes of maintaining your email, unless and until you unsubscribe from our list. Data that we gather for a specific and particular purpose, such as assisting law enforcement or analyzing trends, will be kept for no longer than is necessary for that particular purpose. Data that is no longer needed by us for any of the purposes listed above will be permanently deleted.  

We will honor Your request to delete Your data, as described more fully below, unless We are required by law to retain access to the data. However, note that We cannot control the retention policies of third parties. If you wish to have any third parties, including those to whom We’ve transmitted your data, delete that data, you will need to contact those third parties directly. You may request from us a list of all third parties to whom we have transmitted your data.

We may retain usage data (that is, data that is gathered by our company or third-party analytics companies for the purpose of analyzing the use of our website) as needed for internal analysis purposes. This type of data is usually retained for a shorter period of time than personal data, unless the data is necessary to improve the security or functionality of our website or offerings, or we are legally obligated to retain the data for a longer period of time.

We take all reasonable steps to protect your personal data and keep your information secure. We use recognized online secure payment systems and implement generally accepted standards of security to protect against personal data loss or misuse. However, no security measure is foolproof, and no method of data transmission can be guaranteed against interception or misuse. We cannot guarantee the complete security of any information you transmit to Us.

By consent to this Privacy Policy, you acknowledge that your personal data may be available, via the internet, around the world. We cannot prevent the use or misuse of your data by other parties.

We will notify you promptly of any known breach of our security systems or your data which might expose you to serious risk.

This website or mobile app is not designed for use by children under age 16, and we do not knowingly solicit personal data from anyone under age 16. If you are under age 16, do not access or use our website or related products or services. If you become aware that we have collected data of anyone under the age of 16, please contact us so that we may delete that data.

You have certain rights with respect to your personal data, as outlined below. Note that we may charge You a reasonable fee for actions that you ask us to take with respect to your data. In addition, we reserve the right to request that you provide us with evidence of your identity before we take any action with respect to the exercise of your data rights. Further, your rights may be restricted or nullified to the extent they conflict with our compelling business interests, the public interest, or the law.

You have the right to request that we confirm what data we hold about you, and for what purposes. You also have the right to confirmation of whether we process your data or deliver your data to third-party processors, and for what purposes. We will supply you with copies of your personal data unless doing so would affect the rights and freedoms of others. 

Change Consent: You have the right to change your consent to our use of your information. In such cases, we may require you to delete your account with us, as described above, and you may not have full access to our website.

Request a Copy of Data: You have the right to request a digital copy of the data that we hold about you. Your first request for a copy of your personal data will be provided free of charge; subsequent requests will incur a reasonable fee.

Transfer Your Data: You have the right to request that we gather and transfer your data to another controller, in a commonly used and machine-readable format, unless doing so would cause us an undue burden.

Delete All Data: You have the right to request that we delete all data that we hold about you, and we must delete such data without undue delay. There are exceptions to this right, such as when keeping Your data is required by law, is necessary to exercise the right of freedom of expression and information, is required for compliance with a legal obligation, or is necessary for the exercise or defense of legal claims. Such a request may result in a termination of your account with us and you may have limited or no use of our website. 

Emails and Communications: You may opt-out of receiving future email correspondence from Us by checking the appropriate box when You register for the account or make a purchase. You may change Your communication settings by contacting us at hello@whitneysowles.com.

Marketing Communications: You may opt-out of receiving any third-party marketing communications or having Your personal information used for marketing purposes. You may do this by contacting us at hello@whitneysowles.com.

Processing: You may, in some circumstances, restrict the processing of your data, such as when you contest the accuracy of your data or when you have objected to processing, pending the verification of that objection. When processing has been restricted, We will continue to store Your data but will not pass it on to third-party processors without Your consent, or as necessary to comply with legal obligations or protect Your rights or those of others or our company. In addition, You may opt-out of any processing of Your data altogether. Note, however, that doing so may result in the termination of Your account and loss of access to Our website. 

You have the right to update or change any information You have provided to us. To update or delete your information, please contact us at hello@whitneysowles.com.

We request that you do not submit any sensitive data to us, via public postings, email correspondence with us, or any other method, including social security number, health data, genetic data, or information related to your ethnic origin, religious beliefs, or criminal history. If you do send Us this information, then by doing so you are consenting to our use, storage, and processing of this information in accordance with this privacy policy.

We respect your privacy. This Privacy Policy is designed to explain how we collect, use, share, and protect the personal information you provide to us when you access our website, subscribe to our mailing list or engage with us on social media, as well as your own rights to the information we collect. Please read this Privacy Policy carefully. We will alert you to any changes to this Policy by changing the “last updated” date at the top of this Policy.

What information do we collect

We will collect your email if you subscribe to my weekly email or any resources that you sign up to receive from me. You may also provide this information by participating in various activities associated with our site, including responding to blogs or contacting us with questions. Your decision to disclose this data is entirely voluntary.

Derivative Data: Derivative data is information that our servers automatically collect about you when you access our website, such as your IP address, browser type, the dates and times that you access our website, and the specific pages you view. Derivative data may also include data collected by third-party service providers, such as analytics providers, and may include cookies, log data, or web beacons. Cookies are discussed more fully below. Derivative data collected by third-party service providers generally does not identify a specific individual.

Social Networking Data: We may access personal information from social networking sites and apps, including Facebook, Instagram, Twitter, or other social networking sites or apps not named specifically here, which may include Your name, Your social network username, location, email address, age, gender, profile picture, and any other public information. If you do not want me to access this information, please go to the specific social networking site and change your privacy settings.

Mobile Device Data: If you use our website via a mobile device or app, we may collect information about your mobile device, including device ID, model and manufacturer, and location information.

how we use your information


Your information allows us to offer you the use of this website, to customize your interaction with this website, and to allow us to suggest other products and services we think might interest you. It will also allow us to correspond with you if you choose to opt-in for my weekly newsletter, or any guides you request.

The following are the reasons why we may share your information:

Third-Party Processing: We may disclose your information to third parties who assist us with various tasks, including hosting services, email delivery, communications, and customer service. We may not always disclose these third-party processors if not required by law. We do not authorize them to use or disclose your personal information except in connection with providing my company with their services.

By Law: We may share your data as required by law or to respond to legal process, including a subpoena, or as necessary to protect the rights, property, and safety of others. 

To Protect Our Company: We may use your information to protect my website, including to investigate and remedy any violations of my rights or policies. 

Interaction With Others: If you interact with others on my website such as participating in a group chat, other users may have access to some of your data, including your name, profile picture, and your history of interaction with our website, such as prior comments or posts.

Online Postings: When you post online, your posts may be viewed by others, and we may distribute your comments outside the website.

External Links: This website may include hyperlinks to other websites not controlled by us. We suggest you exercise caution when clicking on a hyperlink. Although we use reasonable care in including a hyperlink on my own web page, we do not regularly monitor the websites of these third parties and are not responsible for any damage or consequences you suffer by using these hyperlinks. We are not bound by the Privacy Policies of any third-party website that you access by a hyperlink, nor are they bound by ours. We encourage you to read the Policies of those third-party websites before interacting with them or making purchases. They may collect different information and different methods than we do. 


Tracking Technologies

Cookies, Log Files and Web Beacons: Like many other websites, we make use of log files. These files merely log visitors to the site – usually a standard procedure for hosting companies and a part of hosting services’ analytics. The information inside the log files includes internet protocol (IP) addresses, browser type, Internet Service Provider (ISP), date/time stamp, referring/exit pages, and possibly the number of clicks. This information is used to analyze trends, administer the site, track user’s movement around the site, and gather demographic information. IP addresses and other such information are not linked to any information that is personally identifiable.

We also use cookies — small text files sent to us by your computer — and web beacons to store certain information. We may use cookies to authenticate your identity, to determine if you are logged onto our website, for personalization, for security, for targeted advertising, or for analysis of the performance of my website and services. For example, cookies allow me to recommend blog posts to you based on what you have read on my site in the past. We use cookies that are not specific to your account but unique enough to allow me to analyze general trends and use, and to customize your interaction with my website. This information helps me to understand the use of my site and to improve my website and service offerings.

In addition, we may use 3rd party software to send emails, and they may use cookies. We may receive email confirmations when you open an email from us. This allows us to determine if users are responding favorably to our email communications and to improve those communications. 

Website Analytics: We may partner with third-party analytic companies, including google analytics, Shopify analytics. The analytic companies may also use cookies (described above) or other tracking technologies to analyze visitors’ use of my website or mobile app to determine the popularity of the content and better understand online activity. We do not transfer personal information to these third-party vendors. However, in order to access our website, you must consent to the collection and use of your information by these third-party analytic companies. You should review their Privacy Policy and contact them directly if you have questions. If you do not want any information to be collected and used by tracking technologies, visit the Network Advertising Initiative Opt-Out Tool or Digital Advertising Alliance Opt-Out Tool.

Google Analytics: You can opt-out of having your activity on our website made available to Google Analytics by installing the Google Analytics opt-out browser add-on. This add-on prevents Google Analytics from retrieving information about your visits to our website. For more information about Google’s Privacy Policy, please visit: https://policies.google.com/privacy. 


International Data

Our website is hosted by servers located in the United States. Therefore, if you reside outside the United States, some of your data will be transferred internationally to and stored on those servers. In addition, we may use third-party processors (including payment processors) and subcontractors located in the United States. We use all reasonable methods to protect the safety of Your data during transfer, including hosting our website on reputable servers and engaging reputable third-party processors. By using this site and providing us with information, You consent to this transfer, processing, and storage of your information in the United States. Note that the privacy laws in the United States may not be as strict as those in other countries. 


Data Retention

We retain personal data as long as it is needed to to conduct our legitimate business purposes or to comply with our legal obligations, or until you ask us to unsubscribe. For example, we will retain certain personal information indefinitely for the purposes of maintaining your email, unless and until you unsubscribe from our list. Data that we gather for a specific and particular purpose, such as assisting law enforcement or analyzing trends, will be kept for no longer than is necessary for that particular purpose. Data that is no longer needed by us for any of the purposes listed above will be permanently deleted.  

We will honor Your request to delete Your data, as described more fully below, unless We are required by law to retain access to the data. However, note that We cannot control the retention policies of third parties. If you wish to have any third parties, including those to whom We’ve transmitted your data, delete that data, you will need to contact those third parties directly. You may request from us a list of all third parties to whom we have transmitted your data.

We may retain usage data (that is, data that is gathered by our company or third-party analytics companies for the purpose of analyzing the use of our website) as needed for internal analysis purposes. This type of data is usually retained for a shorter period of time than personal data, unless the data is necessary to improve the security or functionality of our website or offerings, or we are legally obligated to retain the data for a longer period of time.


Security of your information

We take all reasonable steps to protect your personal data and keep your information secure. We use recognized online secure payment systems and implement generally accepted standards of security to protect against personal data loss or misuse. However, no security measure is foolproof, and no method of data transmission can be guaranteed against interception or misuse. We cannot guarantee the complete security of any information you transmit to Us.

By consent to this Privacy Policy, you acknowledge that your personal data may be available, via the internet, around the world. We cannot prevent the use or misuse of your data by other parties.

We will notify you promptly of any known breach of our security systems or your data which might expose you to serious risk.


Children

This website or mobile app is not designed for use by children under age 16, and we do not knowingly solicit personal data from anyone under age 16. If you are under age 16, do not access or use our website or related products or services. If you become aware that we have collected data of anyone under the age of 16, please contact us so that we may delete that data.


Sensitive Data

We request that you do not submit any sensitive data to us, via public postings, email correspondence with us, or any other method, including social security number, health data, genetic data, or information related to your ethnic origin, religious beliefs, or criminal history. If you do send Us this information, then by doing so you are consenting to our use, storage, and processing of this information in accordance with this privacy policy.


Your Rights

You have certain rights with respect to your personal data, as outlined below. Note that we may charge You a reasonable fee for actions that you ask us to take with respect to your data. In addition, we reserve the right to request that you provide us with evidence of your identity before we take any action with respect to the exercise of your data rights. Further, your rights may be restricted or nullified to the extent they conflict with our compelling business interests, the public interest, or the law.


Update Email Information

You have the right to update or change any information You have provided to us. To update or delete your information, please contact us at hello@whitneysowles.com.


Confirm Personal Date and It's Use

You have the right to request that we confirm what data we hold about you, and for what purposes. You also have the right to confirmation of whether we process your data or deliver your data to third-party processors, and for what purposes. We will supply you with copies of your personal data unless doing so would affect the rights and freedoms of others. 

Change Consent: You have the right to change your consent to our use of your information. In such cases, we may require you to delete your account with us, as described above, and you may not have full access to our website.

Request a Copy of Data: You have the right to request a digital copy of the data that we hold about you. Your first request for a copy of your personal data will be provided free of charge; subsequent requests will incur a reasonable fee.

Transfer Your Data: You have the right to request that we gather and transfer your data to another controller, in a commonly used and machine-readable format, unless doing so would cause us an undue burden.

Delete All Data: You have the right to request that we delete all data that we hold about you, and we must delete such data without undue delay. There are exceptions to this right, such as when keeping Your data is required by law, is necessary to exercise the right of freedom of expression and information, is required for compliance with a legal obligation, or is necessary for the exercise or defense of legal claims. Such a request may result in a termination of your account with us and you may have limited or no use of our website. 

Emails and Communications: You may opt-out of receiving future email correspondence from Us by checking the appropriate box when You register for the account or make a purchase. You may change Your communication settings by contacting us at hello@whitneysowles.com.

Marketing Communications: You may opt-out of receiving any third-party marketing communications or having Your personal information used for marketing purposes. You may do this by contacting us at hello@whitneysowles.com.

Processing: You may, in some circumstances, restrict the processing of your data, such as when you contest the accuracy of your data or when you have objected to processing, pending the verification of that objection. When processing has been restricted, We will continue to store Your data but will not pass it on to third-party processors without Your consent, or as necessary to comply with legal obligations or protect Your rights or those of others or our company. In addition, You may opt-out of any processing of Your data altogether. Note, however, that doing so may result in the termination of Your account and loss of access to Our website.